Automotive / Broadcast & Digital · 2026
Ram 10-Year / 100,000-Mile Warranty Spot
A 30-second automotive spot produced for an agency to promote Ram’s 10-Year / 100,000-Mile Limited Powertrain Warranty across broadcast, instream, and social placements.
My role
- Visual concept & direction
- AI image creation
- Video editing
- Motion design & animation
- Broadcast and digital finishing
The challenge
Turn an approved script and voiceover into a finished 30-second spot in one day, developing the complete visual direction while keeping the warranty message clear across broadcast and digital placements.
The approach
I developed the visual concept from the script, created select imagery with AI, shaped the edit, and built original motion graphics around a continuous visual flow. The completed spot moved from script and voiceover to finished delivery for broadcast, instream, and social within a single day.