Automotive / Broadcast & Digital · 2026
Automotive Broadcast & Digital Spot
A high-energy automotive spot produced for an agency and developed from an approved script and voiceover through final delivery for broadcast and digital placements.
My role
- Creative direction & treatment
- Video editing
- Motion design & custom MOGRTs
- Sound design & mix
- Broadcast and digital finishing
The challenge
Create the complete style, pacing, motion treatment, and sound for a finished automotive spot within a one-day turnaround while keeping the message clear and the energy high.
The approach
I built the visual treatment around a fast, exciting edit, then created custom Motion Graphics templates to carry that style consistently throughout the piece. I handled the pacing, sound, editing, motion graphics, finishing, and delivery. The completed spot was approved and delivered on deadline for broadcast and digital use.